Your door to the
Arabic-speaking world.

Arabic-native, AI-driven consumer insight and influence.

Get the world’s most accurate insights into
Arabic-speaking consumers with…

Brand & Category Monitors.

Whatever your target audience is thinking, saying and doing, our unique AI consumer intelligence platform, Sila, will uncover it.

AI-enabled Market Research.

Arabic-speaking consumers. Perfectly understood with Sila. Get technology enabled consumer insights with speed, accuracy and clarity.

Audiences & trend analysis.

Sila Audience and trend insights you can actually use. Leverage Sila's 40mn+ data points to cut through the noise.

Consumer and public influence.

Bring your insights to life with D/A Influence, and win over audiences like never before with creative and influencer campaigns.

Arabic-native AI. So nothing is ever lost in translation.

Find out about Sila, D/A’s technology that opens up the Arabic-speaking world.

Discover our insights.

Learn how our thinking understands data and helps you make smarter decisions.

Discover our reports.


GCC Sustainability: the consumer view.


GCC travel trends report 2022


Ramadan Insights: 2022


Sila CSI


Consumer Index Report 2022/26

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Who we work with

Case studies.

Explore our latest case studies

Sila & Research: Consumer segmentation in Saudi Arabia

Influence & Sila: Starbucks RTD

Influence & Sila: Lurpak Ramadan

Sila & Research: Category Insights for Pasta

Sila: Research & Influence: Puck Breakfast

Sila & Influence: Arla Organic

Research & Sila: Identifying GCC health trends

Sila & Influence: Barilla

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